As we get older, our skin and hair care needs begin to change. For many clients in their forties or older, they may begin to take on a regular skincare routine to keep their skin looking healthier as it goes through midlife changes. They will often add a cleansing product and anti-aging moisturizer to their daily rituals to help maintain a more youthful and brighter glow. But did you know there is a wide range of anti-aging hair products available to help your clients keep their hair looking healthier as well?
At National Salon Resources, we help connect salon professionals with the best skin and hair care products in the beauty industry to create beautiful looks for their clients. In this post, we’ll talk about how anti-aging products can benefit your clients and increase your overall sales.
Hair Changes Through the Years
No matter what your clients’ age, they tend to value full, thick, and shiny hair. When your clients are in their twenties and thirties, it often has a natural elasticity and shine. But as your clients reach their forties, the natural effects of the aging process can begin to strip their hair of its fullness and shine. Hair can also become duller and begin to turn gray. Its natural texture may also begin to change and feel coarser. For many clients, this process happens so gradually that it’s difficult to notice until it becomes obvious.
Turning Back Time
The primary change in hair composition as we get older is due to a narrowing of the hair’s diameter. For clients who integrate a lot of product and heat into creating their daily look, these effects can seem amplified.
Gray hair can also feel texturally different from youthful hair. This is due to changes in the production of sebum from your client’s oil glands. As your client’s body produces less of it, their hair’s texture can end up feeling more brittle. The combined effect with your client’s natural elasticity and fullness can leave them wishing for the hair of their younger years. Fortunately, we offer some excellent products to help your clients restore their healthier look.
Here are a few anti-aging products your clients will love:
- Ethica Beauty- anti-aging shampoo, conditioner, and other products aimed at accelerating growth speed, strengthening, and protecting hair
- Morrocanoil- several repair products including their repair shampoo to help maintain healthier hair
- Alterna Caviar- anti-aging products include anti-frizz treatments and anti-aging gift sets
Introduce Your Clients to our Anti-Aging Hair Products
You work hard to help your clients look and feel their best, and offering them high-quality professional salon products that help them achieve their ideal look is part of that. At National Salon Resources, we love helping our salon professionals by offering the very best professional beauty supplies for licensed cosmetologists.
To learn more about our professional salon products, browse our selection online. To order your anti-aging hair products, register for your National Salon Resources account or call us at 1-800-622-0003.
